Reimagine Your Business Finances Using the Profit First Method

About the Webinar:
There is a better way to keep more profits in your company instead of spending it all on bills! Based on the best-selling book, Profit First, this webinar will lead you through a series of steps designed to help you achieve larger gains in a shorter time frame.

About the Speaker:
Malla Haridat is an award-winning author and founder of New Designs for Life Training and is a contributor to Black Enterprise, HuffingtonPost and other media. Her training strategies have been used at organizations such as Columbia University, Con Edison, NYU, and the Black Enterprise Magazine’s Entrepreneurs Conference. Ms. Haridat has a degree from Columbia University.

Free

Workplace Hygiene Post COVID-19: Tips from a Professional

About the Webinar:
As you reopen a small office you need to ensure it is safe for both employees and clients by fully understanding what needs to be cleaned and sanitized on an ongoing basis.

About the Speaker:
Lyla Mansoor has eight years of experience managing and running the daily operations of dental offices in New York City. Dentistry by its very nature falls into one of the highest exposure risk groups. In this webinar, she will provide a breakdown of workplace hygiene and its importance, a priority in every small office.

Free

How Social Media Can Help Reset Your Business

About the Webinar:
Learn to identify the right social platform to reach your target audience and use Instagram and Facebook to increase your business impact...

About the Speaker:
Catherine Ventura is a Social Media Branding and Content Strategist with over 20 years of experience in visual, written, and filmed communication. She specializes in helping small businesses, organizations, nonprofits, and individuals focus their social media marketing efforts on reaching the right target audience with the right branding and messaging so that social media outreach consistently supports their overall marketing goals.

Free

IT Considerations for Small Businesses Post COVID-19

About the Webinar:
Information technology (IT) can sometimes be a last thought for your business—I mean, it IS JUST a computer/phone. This thinking can hurt the small business under normal circumstances, but post-COVID your business needs to confront the change in its business environment and the issues of the Restart.

About the Speaker:
Roy Pellicano ran an IT services company for over 15 years working with small and mid-sized businesses across all industries, from the single computer Mom & Pop to the 63 location company.

Free

Hospitality Industry – Returning to Work: One Step at a Time

About the Webinar:
Prior to reopening your restaurant or hotel, consideration needs to be given to a host of human resource and workplace legal issues. This webinar will review the status of employees post shutdown; startup/onboarding issues; wage and hourly liability; avoiding discrimination lawsuits; accommodating disabilities and minimizing legal risks.

About the Speakers:
Carolyn Richmond is Co-Chair of the Hospitality Practice Group for Fox Rothschild, LLP. Alex Bogdan is a labor and employment attorney with Fox Rothschild, LLC and has worked with clients in a wide array of industries including hospitality...

Free

Reopening a Small Office Post COVID-19

About the Webinar:
In light of COVID-19, business people who work in small offices will need to formulate a strategy as they reopen. It will be essential for business owners to understand how best to retrofit their offices, so they ensure the safety and well-being of employees, customers, and suppliers.

About the Speaker:
Ambar Margarida is a Principal at Spacesmith, a New York-based architecture, planning, and interior design firm. She is an expert in the design of spaces which contribute to employee safety, well-being, satisfaction, and proper ergonomics...

Free

Reopening a Retail Store Post COVID-19

About the Webinar:
In light of COVID-19, retailers with stores will need to formulate a strategy as they reopen. It will be essential for retailers to understand how best to retrofit their offices, so they ensure the safety and well-being of employees, customers, and suppliers.

About the Speaker:
Ambar Margarida is a Principal at Spacesmith, a New York-based architecture, planning, and interior design firm. She is an expert in the design of spaces which contribute to employee safety, well-being, satisfaction, and proper ergonomics...
 

Free

Think Like a Designer: How to Use Web Design to Tell Your Brand Story

About the Webinar
In the post-COVID era, your business's digital presence is more important now than ever. If you're thinking about giving your website an overhaul or building a new one that speaks to your customers in the new normal, this webinar is for you. The instructor will walk you through the web design process and talk about all the key elements while providing actionable tips on photos, color, copywriting and so on.

About the Speaker:
Jason Lanza is multi-talented designer with 15 years of cross-platform experience in motion, web and graphics. He works with large and small clients, ranging from Netflix, Disney, and Nike to local startups and non-profits.

Free

Reopening Your Restaurant/Bar/Cafe: A Post COVID-19 Survival Guide for Independent Food Service Operations

About the Webinar:
This webinar will be specifically targeted at small, independent restaurants, bars and cafes in Queens. It will detail safety, sanitation and social distancing guidelines for reopening along with business strategies for small food service operators returning to the market after the stay-at-home restrictions are lifted...

About the Speaker:
Jay Coldren has more than 25 years of experience in restaurant design, development and operations. His background includes experience in small mom and pop operations to executive positions...

Free

Digital Marketing 2020 Tune-Up for Small Businesses on a Budget

About the Webinar:
Tune-up your digital marketing strategy for 2020 with real-life examples and action items you can do today to level up your digital marketing game. In this webinar, we’ll cover where you should focus your digital marketing efforts, based on your brand strategy, business objectives, and what's working (or not working)?.

About the Speaker:
Sharon Panelo is a digital brand strategist with 10 years experience crafting award-winning campaigns for brands like MasterCard, MTV Networks, Michael Kors, MGM Resorts, General Mills, and L’Oreal, as well as local startup brands Oscar Health, JUST Water, and Joyva Foods.

Free

A Time for Wellness and Healing

About the Webinar: Readying your best professional self to unpause a business can be challenging enough without the added stress of navigating a time marked by loss, unrest, and uncertainty. Understanding how these struggles may influence your ability to fully show up in your professional and personal lives can make a difference in managing their […]

Free

Getting Back to Business in the Wake of the COVID-19 Crisis

Center for the Women of New York (CWNY) proudly presents our Getting Back to Business webinar. Our guest speakers will discuss the best path forward for individuals and small businesses to get back to work in the wake of COVID-19. Workforce 1 partners will explain how their organization prepares and helps New Yorkers to find […]

Classes are sponsored by the Small Business Association.