Many people have a business idea and passion for it. But few have taken the time to reflect on whether they have the right motivations or expectations for starting a new business.
The goal of this course is to help you think critically about the decision to start a new business and provide you with the tools to analyze your customers, industry, and competitors. You will leave the course with an action plan that can determine if your idea is the right market opportunity.
This class is sponsored by the Small Business Association.