Think about your favorite brands. What do they have in common? They communicate a clear sense of self. Brands that have a clear identity and purpose are able to form more authentic and meaningful connections that result in truly devoted fans who not only buy from you, but act as ambassadors, convincing others they should […]
NOTE: Picture ID required for entry. (Allow 15 minutes for entry) The U.S. Small Business Administration was created in 1953 as an independent agency of the federal government to aid, counsel, assist and protect the interest of small business concerns. We urge and encourage you to take advantage of this powerful workshop. The information is […]
“A brand is worthless if it doesn’t connect with the right audiences in a relevant way.” Great brands are great because they are customer-focused. Part 1 of Branding Essentials was focused on defining you and your brand. This class is all about your customer. How to define them. How to find them. How to communicate […]
Learn about getting certified as a Minority/Woman Business Enterprise with NYC & NYS, what you will need to do to obtain government contracts, and how you can leverage your certification to get more business. Directions The Entrepreneur Space is at: 36-46 37th Street Long Island City, NY 11101 Conveniently located 10 minutes from midtown Manhattan, […]
Join speakers Paul Campisi, Marie Pedraza, and Sunhee Jun for this workshop on the basics of credit and how to protect yourself from identity theft. As always, there will also be free food and plenty of opportunities to network! Please note that this event is in a different location and at a different time from […]
Can a loan help you grow your business? We think so. Meet Entrepreneurs that have grown their business with the help of financing at our new networking event on Tuesday June 5th in Long Island City. Stop by to meet entrepreneurs that have received financing and community lenders that help entrepreneurs with financing. Meet entrepreneurs like yourself and […]
They say you can’t judge a book by its cover, but judging your product by its packaging…That’s another story. Your packaging will make all the difference in how a customer perceives your product – and your brand. Now that you’ve defined your brand identity, your customer, and your brand personality, it’s time to translate that […]
Once you’ve established your brand elements and packaged your goods, you’ve got to spread the word and make some sales. In this class we’ll work on marketing direct to your individual customers, focusing on the most cost-effective tools you have at your disposal: Website, Social Media, and Email Marketing Here’s some of what we’ll cover: […]
You could be leaving Thousands or even Millions of $$$ on the Federal Government Procurement Table. The Federal Government purchases more than $500 Billion in goods and services on an annual basis. The above programs are all geared toward assisting socially and economically disadvantaged businesses, as well as small businesses located in Historically Underutilized Business […]
Ok, you’ve got your product, you’re clear about your brand identity, your packaging is on point, and you’re engaging your customers and building a following. Now it’s time to introduce your brand to the Business to Business (B2B) marketplace. This class is all about preparing you to market and sell your products in volume to […]
Do you need free legal help for your business? Sign up here and we'll see how we can help! To sign up, please contact us at 718-263-0546. This event is offered in partnership with NELP (Neighborhood Entrepreneur Law Project), part of the City Bar Justice Center. Directions The Entrepreneur Space is at: 36-46 37th Street […]
¿Es usted un contratista de reparación y mejoras del hogar trabajando sin una licencia? Si es así, inscríbase en el curso de entrenamiento de tres sesiones (23, 24 y 30 de junio desde 10:00 am hasta 4:00 pm) ofrecido por la Corporación de Desarrollo Económico de Queens (QEDC) para ayudarle a obtener la licencia y […]
Classes are sponsored by the Small Business Association.
