Identify and Validate Customer Needs and Problems

As an entrepreneur, before starting selling your product or service, how confident are you that you fully understand the customer's problems? Do you know how to evaluate your business ideas and distinguish those from real business opportunities? In this workshop, we're excited to dive into the research process and strategies entrepreneurs can use to understand […]

Develop and Test Your Business Model

Do you know the key elements that make a business operate successfully? Do you know how to plan your business at a very early stage while maintaining contact with customers? As a startup, you want to be in touch with customers as early and often as possible to test things out rather than sitting down […]

Branding Strategies for Startups

"If you don't give the market the story to talk about, they'll define your brands' story for you." The branding expert David Brier described the importance of branding perfectly. Good branding is crucial to effective marketing and will make your startup stand out in a crowded field. In this online workshop, we will go over […]

Financial Statement Basics for Startups

Whether you already own a business or are beginning to think about becoming an entrepreneur, one thing you can do to set yourself for success from day one is to know your number. Because Great ideas are plentiful but profitable and sustainable ideas are much rarer. To learn how to effectively read your financial statements […]

Building Effective Minimum Viable Products (MVP)

According to Eric Ries, the Author of the Lean Startup, “A Minimum Viable Product (MVP) is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.” In other words, an MVP is the smallest thing you can build that delivers customer […]

Free

Pricing Strategy for Startups

For many entrepreneurs, pricing is as complicated as a math problem. But in reality, it’s as much an art as it is a science. Pricing is one of the most important pillars in marketing. It’s a powerful tool to help your company maximize profits and to influence how consumers value your products. In the workshop, […]

Free

Startup Marketing Channel Strategies

Are you looking to launch a new product or service in the next few months? Do you need help reaching more customers after a recent launch? If the answer is yes, this workshop is for you. Our instructor Sharon Lee will go over some key pre-launch and post-launch strategies and tactics that early stage founders […]

Free

Financial Forecasting and Budgeting

Having a solid financial model is crucial in building a successful business. It helps you plan and make important decisions for the future, and is especially important when you are looking to raise money. In this workshop, the instructor will walk you through how to make financial forecasting in the P&L, how to make realistic […]

Free

2021 StartUP! Competition – Win $10K

The StartUP! Competition is a 4-month program for Queens-based startup founders and small business entrepreneurs who are at the early stages of developing their businesses. The program is run by Queens Economic Development Corporation. We believe that inclusion is an economic imperative and entrepreneurship is open to everyone, regardless of your gender, race or birthplace. […]

Learn from the Winners! The 2020 StartUP! Awardees Discuss Their Businesses

About the Webinar:
Emily Wazlek of Shine Registry, Dianna Rose of Jars of Delight and Kristin Westbrook of Calm City each won $10,000 in the 2020 QEDC Start UP! Business Competition. As we approach the deadline for the 2021 competition you're invited to join a conversation with guests from Resorts World NYC, sponsor of the competition, and gain insight on how they pursued their entrepreneurial dreams. Joining the discussion will be Anita Sirivastava of Biscuit & Chai, our newest sponsor, and Sarah Liu of the QEDC.

Learn more about the StartUP! Business Competition here.

Free

StartUP! Finalists Announcement

Come join us as we announce the twelve finalists for this year's StartUP! Business Plan Competition!

How to Pitch Your Startup With a Compelling Story

This free webinar is part of 2021 Queens StartUP! Program. Join the finalists and the instructor on how to best tell your startup stories. About this Event Join the Queens StartUP! Competition program to learn how to most effectively pitch to the investors and potential customers. You will learn: Use storytelling techniques in startup presentations […]

Classes are sponsored by the Small Business Association.